Book and Expert Media Kits for podcast outreach

A Book Media Kit belongs to one book and supports that book's Launch My Book outreach. It focuses the biography, topics, questions, book details and calls to action on the featured title.

An Expert Media Kit belongs to the member rather than to one offer. It supports podcast outreach for the member's expertise and approved offers, and it remains available if an offer is removed.

Only a ready Active kit is added to newly created outreach. An uploaded Active Book Media Kit takes priority over a kit made in the editor. New book pitches link to the Active Book Media Kit, while new offer podcast pitches link to the Active Expert Media Kit.

Already-approved or scheduled email wording stays frozen. Editing the existing published kit updates what people see when they open that same live link; switching to a different Active kit does not rewrite an older email.